Looks like you avoided the one thing that makes western games worthless...western art. I actually don't mind match-3 games so much. I'll give it a try, and if it's not much of a time sink I'll stick with it. It's not going to replace my time spent with FKG or AB, so it better be about the same time commitment as Crush Crush or I simply won't have time for it.
One thing, though...how did you get Nutaku sponsorship without a gacha to suck up N-gold? They aren't really known for their charity.