You're comparing an early BF deal to a standard shop option why?

The whole point is that this ISN'T a deal, or a sale, or whatever. It's an option for whales, and one that ISN'T a complete ripoff (hi, 8 FG ampies!).

I'm not saying everyone should buy it, just that they're more reasonably priced than you're giving it credit for. Because only whales would be maxing out their rainbows' equip slots anyway.

Really, if they released more rainbow character quests (except Sakura obviously) for people to actually use their unlocked slots on, the deal would be perfect timing.

How often do they have offers for Gold Dressblooms on DMM? I'd like to max my Gardenia but I've got Christmas presents to buy.