I kind of feel lilith was given as a means so we don't get pissed off... still didn't work.
Honestly the only game Nutaku has that isn't a money sink is Aigis. It is the only game you can be competitive in (first to do something), and not have to spend any form of money. Hell pretty much all current content including all the events were doable with only silver units which you get for free. Hell the only questionable content are the last two challenge quests.